WILL™ working the life - lab


WiLL’s© activities are designed and implemented to allow the theoretical research and application practice to have a diversified impact, and to interact with different stakeholders in a detailed way

Theoretical activitesTraining on the boat


From theory to practice

WiLL© carries out its activity in four gradual and exponential steps that mark out a logical path. It starts from pure theory and naturally ends in on-the-job practice. This structure finds its greatest meaning in bringing together the wealth of all of WiLL’s© multifaceted activities in each intervention developed with each stakeholder.

Simple visual map of the complex structure of WiLL’s© intervention in a company or public entity.

1. Theoretical activities

Systematic research is the first structural component of WiLL©, because it serves to investigate the reality of the world of work and how it manifests itself over time, both programmatically (ex ante) and evaluatively (ex post).


In this variation, the scientific research activity is pure, and develops in the activities mainly dedicated to:

Research and Development




2. Theoretical-practical activity

The theoretical-practical activity – the second block in the operating structure of WiLL© – has the function of bringing the research results into a collective dimension broader than the scientific dimension of the specialists, with which to start the work of disclosure – an essential precondition for practical action.

Theoretical and practical activity is divided into:


More theoretical, and intended for a specialized academic audience, but also for a wider public. The objective is to overcome barriers to research, to formulate guidelines and give an example of application.


More theoretical, and intended for a specialized academic audience, but also for a wider public. The objective is to overcome barriers to research, to formulate guidelines and give an example of application.

3. Practical activities

The so-called operating arm of WiLL©, one of the two mainstays of its structure. In practical activity, WiLL© implements action plans on site, within the structured context, for people and from within the problem.

Practical activity can take one of two forms, depending on the requirement and the context:


This is primarily a laboratory or classroom-based activity, carried out with a comparative and multidisciplinary methodology, still science-based but aimed at practical action. It is an interactive activity with its own basic scheduling (derived from a prior requirement analysis), but proceeds depending on the specific situation and requires proactive input from the participants (for more listening-based work sessions, see [link] “conferences” and “seminars”).

The training, laboratory and classroom activities are aimed at:

  • Private groups (for individuals, see “Individual advice”)
  • Companies and public entities


This activity allows WiLL© to approach problems with the greatest focus on detail and with the highest degree of relevance to the people involved because, after sharing the analysis and the action plan, it constantly monitors developments and final results.

Management consulting is a highly developed practice. Another is the coaching individuals destined for professional development. Another still is working within a project team (team building, team work, team leadership)…

Consultancy can also take the form of on-the-job training: WiLL© works alongside Human Resources within the company to directly monitor the performance of the activities and to directly mentor individuals in the situation (instead of ex post in a reconstructive way).

Consultancy can take the following forms:

  • Individual
  • Homogeneous groups (focused on a shared objective)
  • Companies and public entities
  • On-the-job training

4. Training on the boat

WiLL© will soon be able to provide this training method. The idea is to find oneself in a non-place, completely disconnected from the dynamics of daily life. This would offer the real opportunity to escape the typical adaptive utilitarian associations that are the basis of the behavioral loop, which leaves no room for free creative thought or the deep reflection that preludes it.

By physically living in a sailing boat for the allocated days, in a completely different reality, the training will be integrated with daily activities such as cleaning, shopping, cooking, recreational activities and rest. This will require a complete reorganization of priorities according to the model deemed the best.

Weather permitting, the last step of this innovative training approach will include a full day’s boat excursion (the previous days will be spent on the boat in the port): the participants will become a real sailing team that, under the command of the skipper assisted by competent internal crew members, will have to interact cohesively in pursuit of a single objective, each in their own function, in a situation that is never known in advance. On this last day, we will eat and train at anchor followed by a moment for a general evaluation. Then, we will swim (season and weather permitting), propose a toast and return to port. Each participant will receive a personal review statement that evaluates each activity they carried out, with advice for developing specific issues and strengths.